In these days and times, change comes faster than ever. To remain competitive and serve their clients better, companies should learn about the rapidly changing market to be able to adapt to these changes. Whether it is research for new product testing and development, segmentation, customer ...
Business & Marketing
Loyal Customers Don’t Churn: Strategies for Cultivating Consumer Loyalty
It is usually cheaper to retain existing customers than to woo new ones. If you want to keep the patrons you have – and the repeat business and great reviews they can generate – making sure they are satisfied is a good start. An even better strategy, though, is to ramp up your efforts to make sure ...
How to Successfully Build Your Brand
When you are starting a new online business, two of the most important things you should be concerned about are branding and brand building. Developing your own brand and promoting it successfully are two of the keys to succeeding in the very competitive online business community. Of course, you can ...
Employees Abusing Privileges? Tips to Keep Your Workplace Under Control
When you are running a business, you don’t want to feel like you’ve got your thumb on every employee all the time. After all, you have hired adults that should be taking their jobs seriously and trying to do well when they’re at work. However, it doesn’t always go that way, and sometimes that can be ...
Making Change Happen
When a business recognizes that it is not doing as much as it should on the Internet, it needs to do something about it. Some companies believe that a lack of marketing is the reason why business is slow. Others believe that a lack of advertising is a prime reason why numbers and customers are low. ...